How to create new ideas for business from the old

Article by Paul Kirkham, researcher in the field of entrepreneurial creativity at Nottingham University Business School. Successful businesses know what they’re doing, and they do it well; their products and services match the needs of their customers. But circumstances change, the market alters, new technologies appear; growing businesses face crucial challenges. At various times the …

To err is human – so why won’t we learn from our mistakes?

Written by Professor Simon Mosey, Director of the Haydn Green Institute for Innovation and Entrepreneurship at Nottingham University Business School. The search for Malaysian Airlines Flight MH370 goes on. According to Angus Houston, the retired Air Chief Marshal coordinating the hunt, it could take two years to locate the wreckage. The phrase of choice is …