How do consumers negotiate citizenship in online dialogue?
September 24, 2013
Piercing the brand ‘veil’ in social media: How do consumers negotiate citizenship in online dialogue? Douglas Holt asks the question: “Why do brands cause trouble?” pointing to the potential for brands to act as explicit signifiers of product attributes (e.g. quality / reliability) and as implicit markers of wider corporate responsibilities (e.g. social justice …
Twitter and Freedom from Fear
August 19, 2013
The use of Twitter to communicate bomb, death and rape threats, and engage in misogynistic speech, has been brought to the fore in recent weeks. This relates to a number of high profile cases in which prominent female figures – such as Labour MP Stella Creasy, the feminist campaigner Caroline Criado-Perez, and the Guardian journalist …
Social Media & Social Responsibility: Crowdsourcing, Conversations & Competition
October 2, 2012
I recently read a blog post that argued that hanging around on Twitter can be classed as work (thanks @thesiswhisperer)! As a PhD researcher in the midst of observing how businesses have shifted from communicating CSR information to stakeholders, to constructing CSR knowledge with them, I spend a lot of time immersed in online activity. …
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