Governing ‘Superfoods’ Claims

September 24, 2015

There has been a significant proliferation of ‘superfoods’ in recent years. You can find superfood smoothies, superfood salad and superfood cereal on the shelfs of the supermarket. From blueberries and beetroot, to quinoa and salmon, a wide variety of foods are marketed as superfoods. Marketing is of course the key. There is no widely accepted …