A university’s ‘international’ brand must be more than just spin to attract the best academics

Universities are constantly bombarding us with their ‘global’, ‘international’ and ‘worldwide’ credentials. You can barely visit a website or pick up a prospectus without reading about their global reach, world changing activity or international impact. These assertions have become every much a part of their brand as academic excellence, outstanding research reputation and an exceptional …

The Nottingham Global Network

The growth in transnational higher education is well documented, with UK institutions playing a leading role in delivering degree programmes outside of their home market. International research collaborations have also seen significant expansion in recent years with more and more institutions looking to build strategic partnerships to enhance the quality of research and magnify its …